Retail solved for you.

AI Platform automating >90% of time spent on retail standards — from creation and alignment to launch.

Manual labor

Legacy systems

Endless alignment

Costly field tests

Standards launched

INDUSTRY LEADERS IN WAITLIST

How we help you

Plain and simple.

One platform. Every piece of work your retail standards team does: automated, aligned, and ready to deploy.

Omnishelf / Create

Build planograms

Build planograms and retail standards in one click. The AI handles the analysis, layout and formatting.

Alignhub / Align

One space

One space for all your standards, files and agreements. Every decision tracked, every approval in one place.

SimulAI / Test

Simulate scenarios

Simulate shelf scenarios and get sales uplift predictions before committing to a field test.

OMNISHELF

Your planogram, ready in 2 minutes.

Upload your product and shelf data. Our AI analyzes everything and delivers a ready-to-use planogram: optimized for revenue, aligned to your specs.

· From hours of manual work to 2 minutes
· Revenue and margin-optimized by default
· Adjustable and ready to deploy

⚡

Omnishelf AI

Planogram generated successfully.

✨

Revenue Lift

Optimized for maximum yield.

Sarah M.

Approved the Q3 shelf update!

Oliver M.

Guidelines aligned across EU.

ALIGNHUB

Everyone on the same page, finally.

One unified space for all your standards, files and agreements. Track every decision staying aware of its full context.

· Full context, always visible
· Votes and approvals built in
· Connected to your mail and calendar

SIMULAI

Know it works before you build it.

Simulate different shelf layouts. Get sales uplift predictions before committing to a field test. Fewer failed launches, faster decisions.

· Compare scenarios side by side
· ML-powered sales prediction
· Works without any field setup

Scenario A

+14% Predicted Lift

Scenario B

+8% Predicted Lift

One platform. Three modules.

Upload your data. Choose what to do. Get a result you can use.

Upload your data

Add product info, sales data, shelf specs and guidelines... Whatever you have. Fraimora handles the rest.

Choose what to do

Generate a planogram with Omnishelf. Manage approvals with Alignhub. Test a scenario with SimulAI.

Get a result you can use

Planogram ready to export. Agreement confirmed. Scenario tested and ranked.

Built for the people who own retail standards

Empower your commercial team with clarity.

TRANSFORMATION & IT

A unified platform teams actually adopt.

Break down departmental silos. Deploy a secure, enterprise-ready workspace that seamlessly connects your entire commercial operation.

CATEGORY MANAGEMENT

From manual crunching to strategic growth.

Automate the heavy lifting of data analysis. Instantly translate complex insights into margin-optimized layouts designed to maximize sales uplift.

SALES

Win negotiations with data-backed layouts.

Equip KAMs to instantly present visual, optimized shelf strategies. Build compelling commercial arguments that naturally drive category growth.

MARKETING

Turn brand vision into shelf reality.

Simulate and validate global brand strategies virtually. Predict layout performance and ensure visibility without costly field execution tests.

PERFECT STORE

Flawless execution across every format.

Equip your field force with dynamic, always-accurate guidelines. Eliminate execution chaos and ensure perfect brand compliance at scale.

Questions?

How long does it take to generate a planogram?

Under 2 minutes from the moment you click Generate. The AI handles all analysis and layout logic.

What data do I need to start?

At minimum: product SKUs with dimensions, and your shelf specs. Sales data and category insights improve output quality but are not required for a first planogram.

Can I adjust the result after generation?

Yes. Drag and drop products, exclude specific SKUs, and re-generate as many times as needed.

How is Fraimora different from DotActiv or NielsenIQ?

Existing tools help you draw planograms manually. You still do the analysis and design yourself. Fraimora delivers the full output automatically: analysis, layout, and export in one step.

Is this only for planograms?

Omnishelf covers planogram creation. Alignhub handles standards alignment and approvals. SimulAI tests shelf scenarios. Together they cover the full retail standards workflow.

Our team already has a process. How does this fit in?

Fraimora integrates into your existing workflow. Most teams use it to cut the manual, repetitive parts that take up the most time each week.

Weeks of work, done in minutes.

8 enterprise teams are already in our waitlist. Book a demo or request early access.